SheCann branding

Before Cannabis was legalized across Canada a rush of young companies and money poured into identifying niche markets. We connected with a forward thinking group that had secured their first round of funding with the hopes of serving an audience that could benefit from cannabis’ effects on female disorders such as endometriosis. Poised to grow rapidly and expand into virtual communities and advocacy groups, I helped define a brand that was simultaneously flexible, modern and mature.

My role:  Branding
Client:  SheCann
Orlando, Fla.